The Alumni Association offers partnerships to University schools, colleges, units, and affiliates to leverage our instance of Salesforce Marketing Cloudfor your business use cases. With Marketing Cloud you can have your own business group and templates, but leverage our integration with DART for the most up to do date email opt-outs and our 2M+ contact base.
Software Title Tags
Software Titles Tagged "Marketing"
Any unit with development-related email campaign(s) across U-M Campuses can use Emma after onboarding is complete.
An email marketing platform with drag and drop editor, mobile design capability, and a robust email analytics dashboard. Emma offers a custom U-M domain feature for all mailings. Units have access to their own specific subaccounts for their own mailings. OUD has integrated Emma with DART for both importing constituents and exporting data back into DART.
Please contact Digital Infrastructure at [email protected]
Create personalized videos to cultivate relationships with various audiences.
Build, test and collaborate on outbound email campaigns.